About Say Less

Say Less started in a group chat that took England slightly too seriously.

We make fitted baby tees for the girls who feel the football in their whole body — the ones crying at penalties, screenshotting the midfield, and hosting the watch party in their best top. Every design is an inside joke you can wear: delusional optimism, tournament heartbreak, and one-sided situationships with eleven men in white.

Everything is printed to order and shipped worldwide, so your tee turns up fresh and nothing goes to waste. It’s the most dramatic summer of your life. Dress accordingly.

Less caption. More tee. Say less.